Digital Marketing Officer
Description of Tasks
Digital Marketing Officers sell digital marketing products and services, plan online marketing campaign to clients, conduct marketing research and study competitors' activities, coordinate with internal and external parties to ensure the excellent execution of strategies, develop sales and marketing strategies that helps company to expand sales volume and public awareness.
Knowledge on Digital marketing tools
Digital Marketing Officers should be the expertise in paid digital media and social media advertising. He/She must be able to deeply understand the characteristics and dynamics of various digital marketing channels and social media platforms in order to formulate the most appropriate strategy for clients.
Data Analytics
Digital Marketing Officers should be able to analyse large amount of data, organise information, observe patterns, evaluate industry trends and adjust the digital marketing strategy to develop appropriate campaigns or advertisements.
Minimum Requirements
- Degree holder in Marketing or Social Media, Business Administration, PR/Marketing Communications or related discipline
- A minimum of 3 years proven working experience in social media marketing or as a digital media specialist